Google Play Store Rolls Out New 'Auto-Open' Feature on New App Install.

In a move designed to improve user convenience, Google is rolling out a new "auto-open" feature for the Google Play Store. The update introduces a new toggle that allows users to automatically launch an app once its installation is complete, saving them the manual step of having to find and open the app themselves.

The new functionality appears as an "auto-open when ready" toggle located directly below the installation progress bar. By default, this option is turned off, giving users control over whether they want the app to open automatically. When a user activates the toggle, the Play Store will not only download and install the app but also launch it as soon as it's ready. To prevent accidental openings, the feature includes a 5-second countdown notification that gives users a brief window to cancel the auto-open action before the app launches.

This feature is particularly useful for apps that require immediate use after download, such as a travel app needed right before a trip or a new restaurant reservation tool. It allows users to start the download and then switch to other tasks on their device, knowing the app will be ready to use without any further interaction. While this is a clear benefit for most apps, a potential downside could be for larger applications, particularly games, where the download and installation process can be lengthy.

The new feature is reportedly rolling out widely across various Android devices, including recent models like the Galaxy Z Fold 7 and some Pixel phones. The phased rollout is a typical Google procedure, indicating that it may take time for all users to see the new option.

Also Read: Google Play Store Expands "Ask Play About This App" Feature with Gemini AI.