Google is rolling out a new "Calling Card" feature for its Phone app, allowing users to personalize their incoming call screen with a wide, full-screen image for specific contacts. The update, arriving in version 188 of the Google Phone app, is being launched alongside the Pixel 10 and in preparation for the Android 16 QPR1 release.
This new customization option is similar to a feature found on other platforms, but with a key difference: the personalized image and name are visible only to the user and do not affect how they appear to others. This gives users a new level of control over their personal calling experience.
How the Calling Card Feature Works.
Users will be greeted by a promotional banner at the top of the app’s Home tab, which introduces the "calling card" feature. From there, the customization process is straightforward:
- Image Selection: Users can choose an image from their device's gallery, take a new photo, or select one from their Google Photos library.
- Cropping and Framing: Once an image is chosen, it can be cropped and framed to fit the wide, full-screen format.
- Name Customization: The contact's name can also be customized with various font styles and colors.
Once set, the chosen image will appear as a full-screen background whenever that specific contact calls. This update is a move by Google to enhance the visual experience of the core calling function, making it more personal and engaging.
The Bigger Picture.
This update is part of a broader trend in which companies are adding more personalization and customization features to their core apps. For Google, this feature not only improves the user experience but also deepens the integration of Google Photos within the Android ecosystem.
The launch of this feature with the Pixel 10 and Android 16 QPR1 suggests that Google is continuing to refine and enhance the user interface across its devices, focusing on both aesthetic appeal and user-centric functionality.